The founder story changes when growth has to keep earning its own next move.
Neo Club brings that story into Founders Friday on November 20 with Jose Herrera, co-founder and CEO of Horatio. Herrera helped build the customer-service outsourcing company around global brands and a growing operating team without beginning from the assumption that outside capital would carry the next stage.
The conversation places company building before the financing headline. Customers, hiring, service quality and operating discipline have to stay connected while the business expands across markets. The useful material is not simply that Horatio grew. It is how the founders decided what to protect as more people and more customer relationships entered the company.
Neo will interview Herrera before opening the room to audience questions and a founder mixer. Coffee begins at 9:45 a.m., the program starts at 10:00 a.m., and the event concludes at 11:30 a.m.
A founder can learn the language of venture before learning the operating decisions that make capital useful. Founders Friday reverses that order. It starts with the company already moving and asks what the founder had to understand before anybody else could call the growth inevitable.
Registration is public through the official event page. The exact New York location is provided after registration.
November 20, 2026, from 10:00 to 11:30 a.m. ET. Coffee begins at 9:45 a.m.
New York, NY. The exact address is provided after registration.
Use the official Neo Club registration page at https://luma.com/ilu9d056.