Nexus Power Lands Madison River Capital Investment

Nexus Power has received a strategic investment from Madison River Capital, giving the Salt Lake City electrical infrastructure company additional capital and operating support for its next stage of growth. The transaction, announced on July 30, 2026, is expected to support geographic expansion, targeted acquisitions in design engineering, broader manufacturer partnerships, and team growth. Financial terms were not disclosed.

The deal matters because power infrastructure is no longer a quiet procurement category. Data centers, grid modernization, semiconductor manufacturing, mining, and reshored industrial projects all depend on electrical systems that must be designed, specified, sourced, delivered, and commissioned without those handoffs turning into an expensive maze. Nexus Power is selling coordination as much as equipment access, and Madison River Capital is backing that operating model.

What Happened

Madison River Capital made a strategic investment in Nexus Power, a manufacturer representative and provider of design, engineering, procurement, and project management solutions for high-specification power systems. Main Street Capital served as debt financing partner. Holland & Knight advised Madison River Capital, Paul Hastings advised Nexus Power, and Bundy Group served as Nexus Power's exclusive financial advisor.

The capital is intended to help Nexus Power expand into new geographies, acquire additional design-engineering capabilities, deepen manufacturer relationships, and grow its team. The announcement does not disclose an investment amount, valuation, ownership percentage, or detailed transaction structure, so the useful story is not a missing number. It is the strategic fit between an electrical infrastructure operator and a private equity firm that has already invested in this corner of the market.

The Business Madison River Capital Is Backing

Nexus Power was formed in 2022 through the merger of Electrical Marketing Solutions and Control Technology Company, two established manufacturer representative businesses. The combined company is headquartered in Salt Lake City and maintains additional offices in Billings, Montana, and Bellevue, Washington. It operates across 11 Western and Midwestern states through five specialized divisions: Utility/Renewables, Industrial, Commercial, Stock & Flow, and OEM.

The model has two sides. Nexus Power's Commissions business generates revenue through exclusive territory agreements with equipment manufacturers, while its Solutions business coordinates electrical design, engineering partners, equipment procurement, and delivery logistics. That second capability is the strategic hinge because customers do not simply need a catalog. They need a partner accountable for ensuring low- through high-voltage systems fit the project, the schedule, and the realities of supply.

Nexus Power is ABB's exclusive manufacturer representative across its 11-state territory, extending a relationship spanning more than 20 years. The company also works with Hitachi and approximately 20 other electrical equipment manufacturers. On its end-user page, Nexus Power says more than 20 experienced engineers support customers on complex projects, reinforcing the company's claim that engineering expertise is embedded in the sales process rather than handed off after the purchase order.

Why the Investment Fits the Market

The timing reflects a structural problem hiding in plain sight. Power-intensive projects are multiplying, but the electrical supply chain remains fragmented across manufacturers, engineers, distributors, contractors, utilities, and end users. Each participant can perform its role correctly while the overall project still loses time because specifications change, equipment lead times shift, or accountability breaks down between organizations.

Nexus Power's thesis is that the manufacturer representative can become the connective layer. The company helps customers select equipment, navigate changing technologies, coordinate engineering, manage procurement, and plan infrastructure with one partner carrying more of the process. That does not eliminate execution risk, but it can reduce the number of seams where responsibility gets passed around until it belongs to no one.

For Madison River Capital, Nexus Power also extends an existing investment thesis. The firm previously invested in JDC Power Systems, an integrator focused on mission-critical power distribution and control systems for data centers. Nexus Power serves different markets with a broader end-market footprint, but both investments center on the technical coordination required as power systems become more complex and more consequential.

Leadership and Expansion

Pete Jones serves as President and CEO of Nexus Power. Rich Haag, a co-founder and board member, remains involved as the company enters this next phase of expansion. On the investor side, Madison River Capital Managing Partner David Wittels and Managing Director Matthew Clancy described Nexus Power as a business with strong manufacturer relationships, loyal customers, technical expertise, and significant room to scale.

The growth plan is directionally specific even where details remain undisclosed. Nexus Power intends to enter additional geographies, broaden its manufacturer partnerships, acquire targeted design-engineering capabilities, and expand its workforce. The announcement does not identify acquisition targets, hiring plans, or expansion markets, and those omissions matter because successful execution will depend on integrating new capabilities without weakening the customer-first accountability that made the platform attractive.

What This Signals

This investment is a reminder that "old economy" labels age poorly when infrastructure becomes scarce. Electrical manufacturer representation can appear to be a traditional channel business until engineering complexity, rising power demand, equipment constraints, and project risk transform technical judgment into the product itself. In that environment, the company that knows which equipment to specify is valuable; the company that can coordinate the entire solution is much harder to replace.

Nexus Power now has a private equity partner and additional capital to test that premise at greater scale. The next chapter will not be judged by the announcement itself. It will be judged by whether the company can expand its footprint, deepen its engineering capabilities, and preserve the single-partner accountability customers need when power infrastructure stops being a back-office concern and becomes the project itself.