DealHub Secures $100 Million in Growth Funding Led by Riverwood Capital
DealHub dropped a clean $100M growth round, led by Riverwood Capital. Not venture spray-and-pray, not a vanity lap. Growth equity. The kind of check that shows up when the numbers are doing the talking and the excuses have been asked to leave the room.
DealHub started in 2013 as Valooto, then rebranded to DealHub in 2014, which is a polite way of saying they figured out the center of gravity early, deals are messy, and the mess lives in the gaps between tools. Eyal Elbahary, Alon Lubin, and Eyal Orgil built this thing because legacy CPQ was never “configure, price, quote.” It was “call IT, pray, wait, explain it again.”
Now the company runs a hub that actually behaves like one. San Francisco headquarters, with operational offices in Austin, Texas, and Holon, Israel, and a platform that pulls CPQ, contract lifecycle management, subscription management, billing, revenue recognition, and DealRoom into one low-code spine. The pitch is simple, quote-to-revenue should not feel like a relay race where everyone drops the baton and blames the track.
The timing is not subtle. Enterprises are juggling subscriptions, usage, hybrid pricing, and AI consumption billing while trying to run SLG, PLG, and self-serve in the same quarter without lighting finance on fire. DealHub calls it Agentic Quote-to-Revenue, and the point is autonomy, not dashboards that politely describe your pain in 12 colors.
The traction reads like a club set that never lets the room breathe. DealHub reported 250% year-over-year growth for four consecutive years through 2022. In one year they doubled ARR, doubled the customer base across 195 countries, doubled the user base, and multiplied the global team by five across six locations. Headcount moved from 160 in mid-2022 to about 295 by 2025, which is what happens when the product stops being “software” and starts being habit.
The customer list is a tell. Gong, Drift, WalkMe, Freshworks, Braze, SpotOn, Hopin, Sendoso, Built In. These are not organizations collecting tools like souvenirs. They buy when time-to-quote and time-to-cash are bleeding into each other.
Riverwood Capital is betting that this hub becomes the place revenue lives, not the place revenue visits. Jeff Parks said Riverwood sees DealHub as built for the speed, flexibility, and intelligence required to scale in the age of AI. Eyal Elbahary put it more bluntly, revenue execution has to be autonomous, adaptive, and continuously optimized, or it just becomes expensive theater.
Zoom out and the pattern gets sharper. DealHub bought Subzee in 2023, then acquired Subskribe in November 2025 to go deeper on subscription and consumption billing, metering, and revenue recognition built for the AI economy. Pair that with leadership moves like Eyal Orgil shifting to CPO in February 2025, Gilad Zubery joining as CRO in February 2025, and Dalia Modlin arriving in December 2025 as Global Vice President of People, and you can see the company tightening bolts for a bigger run.